MS NOW Analytics Manager Job at Versant, New York, NY

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  • Versant
  • New York, NY

Job Description



VERSANT is a leading force in news, sports and entertainment - home to iconic and trusted brands that inspire, inform, and delight audiences. Our unique combination of content, technology and services enriches the cultural fabric, igniting passions, sparking conversations, and connecting people to what they love most.

As an independent, publicly traded company, VERSANT brings together powerhouse cable networks - including USA Network, CNBC, MS NOW (formerly MSNBC), Oxygen, E!, SYFY, and Golf Channel - with dynamic digital and direct-to-consumer brands such as Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. Together, these businesses reflect our commitment to delivering exceptional experiences across every screen and service.

VERSANT is an industry-changing media company fueled by innovation and an entrepreneurial spirit. With a strong foundation and a forward-looking vision, VERSANT empowers creativity, embraces change, and drives connection in an ever-evolving world.

Job Description



Versant is seeking a product & marketing-focused Manager of Analytics to enable MS NOW (formerly MSNBC) direct-to-consumer, product and marketing teams with actionable insights. This role will focus on analyzing engagement, acquisition and retention of direct-to-consumer digital products; delivering reports, analyses and experiments to inform initiatives advance our digital business.

Key Responsibilities

  • Develop frameworks and capabilities for measuring audience engagement, subscriber acquisition and retention across platforms.
  • Collaborate with partners in product, marketing and business stakeholders to identify requirements and ensure consistent and accurate measurement of our digital products.
  • Perform ad hoc analysis using SQL, build and maintain dashboards and reports and communicate analytical findings to all kinds of stakeholders, including senior leadership.
  • Ensure the quality and reliability of these reports. Enable experimentation with data-driven hypotheses, measurement plans and statistical analysis.
  • Partner with product/business teams to design and deploy experiments. Identify trends and insights across our direct-to-consumer business, including pricing strategies, paywall performance, marketing channel / campaign performance and product feature engagement.
  • Mentor new team members and contribute to collaborative forums across the data organization, developing best practices and team culture.

Qualifications

Qualifications

  • 5 years of experience in digital media analytics or digital subscription analytics, with a focus on product, marketing and subscription insights.
  • Expertise in languages such as SQL, Python/R and experience with tools such as Databricks/Snowflake, Adobe/Google Analytics, Tableau/Looker/Domo, and experimentation platforms.
  • Expertise in building out acquisition and retention reporting for a digital subscription business, including: acquisition campaign performance, subscriber retention, LTV modeling.
  • Strong communication skills with the ability to influence senior stakeholders and translate complex data into compelling narratives.

Additional Information

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. Subject to change based on Manager discussion or business need. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other benefits and perks. Salary range: $100,000 - $155,000 (bonus eligible) Versant Media Sizzle Reel (2025)

Additional Information



As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT employee at one of our locations prior to a hiring decision. VERSANT's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to candidateaccessibility@versantmedia.com .

VERSANT is committed to fair and equitable compensation practices. We include a good faith pay range for each position to comply with applicable state and local pay transparency laws and to promote equity across our organization. Actual compensation will be based on factors such as the candidate's skills,

qualifications

, experience, and location and may include additional forms of compensation and benefits such as health insurance, retirement plans, paid time off, etc.

Job Tags

Full time, Work at office, Local area, 3 days per week,

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