The ESPN Research team utilizes all facets of media research and internal analytics solutions (Nielsen, comScore, Adobe Analytics, etc.) as well as primary and syndicated research sources to inform ESPN and the larger Walt Disney Company on sports content and product performance. The ESPN Research team is part of the larger ESPN Finance, Strategy and Research Group, a group of world-class professionals managing and analyzing all aspects of ESPN businesses and providing tactical insights that drive our businesses forward.
The Director, Research & Analytics will focus on supporting ESPN’s industry leading Digital Products – The ESPN App, ESPN.com and ESPN Fantasy. They will direct reporting and analyses for a broad group of company stakeholders, define Key Performance Indicators, business metrics and provide insights on user behavior utilizing internal analytics and proprietary data sources. They will work closely with other Data and Analytics teams across the Walt Disney Company to utilize company data infrastructure and resources to align and scale support for ESPN’s Digital experiences and businesses. This role will have two direct reports, a manager and analyst, and will oversee their daily workload. Secondarily, they will be involved in primary research efforts for understanding the “why” behind the ESPN Digital user’s engagement with our products and services. This person should be naturally curious, thoughtful, creative and have a strong analytical background. The individual will have a passion for understanding sports fans and the digital media industry. This position will report to the Sr. Director, Digital Research & Analytics, will collaborate closely with others in the broader ESPN Research organization, with primary stakeholders in the ESPN Digital Experience & Engagement and Disney Entertainment & ESPN Sports Product teams.
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